To Blog or Not to Blog...that is the question. Not too long ago, people would ask each other, "Do you have email?" Today's questions are about blogs, and the main question, “Do you have a blog?” will be heard more and more often as time goes on. Other things to consider are:
- Should I blog?
- Do I have something to say?
- Am I open to libel if I blog?
- Should I allow my employees to blog?
- What will my employees say if they blog?
- What will my clients have to say if they are aware that I have a blog?
- What do I have to say to my prospective and present customers?
- Am I committed to blogging at least three times a week?
According to sources, a new blog is started every second. Whether or not the blog is read depends on getting the word out to your friends, family, clients and business associates. And your blog will continue to be followed if you are being informative and telling an interesting story. The blog remaining active is your responsibility.
I see blogging as a way to tell your story- the story of your business- why you are starting a business, and what you want to accomplish (besides doing something that you love and making some money). It’s a way to be helpful in the world and a way to open the door of communication to your customers.
Setting up a simple blog can take five to ten minutes and posting a few paragraphs will take a half hour or so- depending on your typing skills and the message you are sharing. In this blog, I hope to share what I am learning about the world of business blogs and to help you answer the question that even Shakespeare, if he were here today, would have to answer: To blog or not to blog?
2 comments:
Please join in the discussion and bring up other questions. I look forward to comments from other entrepreneurs.
Hello,
Just wanted to let you know at that I've now gotten on board with this blog! Looking forward to having lively discussions in the near future!
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